Keurig, Campbell’s Team To Launch Single-Serve Soup Flavors

Keurig Green Mountain has launched a line of Campbell’s Fresh-Brewed Soup, in partnership with Campbell Soup Company, which are available for purchase on Keurig.com.

Campbell’s Fresh-Brewed Soup can be brewed in all Keurig Hot brewers that use K-Cup pods, and is available in two varieties: Homestyle Chicken Broth & Noodle Soup Mix and Southwest Style Chicken Broth & Noodle Soup Mix.

Campbell’s Fresh-Brewed Soup kits are a two-step process; each kit includes a noodle packet and a broth K-Cup pod. To brew soup, pour the soup packet into a 12-ounce cup, insert the K-Cup pod, brew, stir and let sit.

“Launching Campbell’s into the Keurig hot system marks a milestone as our first expansion beyond beverages,” said Mark Wood, chief business development and partners officer, Keurig. “We are thrilled to offer consumers the ability to brew soup in their Keurig brewer, and the opportunity to use their brewer on more occasions throughout the day.”

Campbell’s Fresh-Brewed Soup Kits are available in 8-count boxes on Keurig.com/campbells-soup. In addition to launching on Keurig.com, Campbell’s Fresh-Brewed Soup Kits are also available in grocery and club stores and Amazon.com.