Kohl’s today announced it will open its doors at 8 p.m. on Thanksgiving Day, kicking off its Black Friday event earlier than ever. Stores will be open for 28 hours straight – from 8 p.m. Thursday, November 28 through midnight Friday nationwide.
“Shopping over the Thanksgiving holiday weekend has become a much-anticipated tradition enjoyed with friends and family,” said Michelle Gass, Kohl’s chief customer officer. “As many customers are eager to get a jumpstart on their shopping, we are opening our stores at 8 p.m. on Thanksgiving Day as a convenience to our customers who want to make Kohl’s their first stop.”
New this year, just in time for the holidays, Kohl’s iPhone app will feature a new savings wallet, giving shoppers the ability to track Kohl’s Cash right on their phone. In addition, Kohl’s Facebook fans, more than 10 million strong, will have exclusive access to savings opportunities, such as surprise sales – short-timed sales – as well as flash sample giveaways.