Kolibree Launches AI Embedded Toothbrush

Kolibree has unveiled its new connected toothbrush, Ara, which is embedded with artificial intelligence. The new toothbrush is a CES 2017 Innovation Award honoree.

“Ara is Kolibree’s newest innovation for personalized health care, with an eye on disease prevention and wellness,” said Thomas Serval, Kolibree founder and CEO. “Patented deep learning algorithms are embedded directly inside the toothbrush on a low-power processorRaw data from the sensors runs through the processor, enabling the system to learn your habits and refine accuracy the more it’s used.”

According to the company, the toothbrush knows precisely where in the mouth a user is brushing, even when not connected to the app on a mobile device. Whether brushing on or offline, brushing data, including frequency, duration and brushed areas, is captured in the toothbrush and automatically synced via Bluetooth when the app is open.

In addition, it features 3D motion sensors, accelerometer, gyroscope and magnetometer, and offers the benefits of an electric toothbrush with bristles and sonic vibrations gentle enough to effectively remove plaque, the company said.

Developed for adults, the Ara toothbrush will be the subject of a large clinical study in spring 2017. Testing will take place in U.S. and Europe and aims to show how AI can change people’s daily behaviors and improve oral care, the company said.

The toothbrush has an introductory price of $129 with pre-orders available at the company’s website for $79 now through February 28, 2017.