Kroger Bets On Lucky’s Specialty Grocery Chain

The Kroger Co. has formed a strategic partnership with Boulder, CO-based Lucky’s Market, a specialty grocery store chain focused on natural, organic and locally grown products. 

Kroger stated that it has made a significant investment in Lucky’s, with the intent to accelerate Lucky’s Market growth in new and existing markets. The partnership is designed to further enhance the best products, practices and techniques Lucky’s Market has to offer, combined with Kroger’s scale and experience, which will in turn create benefits for customers and help Lucky’s Market grow over time, Kroger noted. 

The financial terms of the transaction were not disclosed. 

Lucky’s operates 17 stores in 13 states in the Midwest and Southeast United States. Stores average approximately 30,000 square feet with the layout resembling an indoor farmers market, including garage door entrances, field bins, barrels and wooden crates.

Lucky stores feature restaurant-quality prepared foods made from recipes that include those developed by CEO and former chef Bo Sharon and his wife Trish, Kroger said. The chain’s “L” private label provides a broad range of grocery items at a value with no artificial colors, flavors or preservatives, Kroger noted, and 10% of profits from its private label are reinvested in the communities it serves, the company said.