The Summer Las Vegas Market, in its showroom-only format with virtual events, presented more than 1,300 resources to predominately regional buyers sourcing new products for design projects, replenishing needed merchandise and preparing for fourth quarter needs, according to International Market Centers.
In line with pre-market predictions, IMC noted, about 20% of the usual summer market buyer base attended, with designers making up a notable 28%. Las Vegas Market attendees were predominantly regional with 77% coming from the western United States. All told, the World Market Center venue drew attendance from 44 U.S. states with California, Nevada, Utah, Arizona and Texas rounding out the top five.
The Expo at World Market Center Las Vegas, the 315,000-square-foot exposition facility on the World Market Center Las Vegas campus, got an initial opening at the summer event, although a grand opening inaugurating it is slated for the winter market in January 2021. Slated to accommodate Las Vegas Market’s temporary gift and home exhibits, the expo was used this summer to host registration and health screenings. Temporaries will launch there in January.
Las Vegas Market’s Together Safely health and safety procedures exceeded all local and state mandates, IMC pointed out, with enhanced safety measures included contactless pre-registration, temperature monitoring, required use of personal protective equipment, social distancing, occupancy control, hand sanitizing/cleansing and enhanced housekeeping.
“Although Las Vegas Market was unlike any we’ve ever experienced, we were able to manage and meet buyer and supplier expectations,” said Bob Maricich, IMC CEO. “From arrival to exit, we delivered a safe and business-focused buying opportunity that best supported market needs during this uncertain time.”