Lowe’s is partnering with the National Football League and will carry more than 10,000 licensed NFL-branded items online that are positioned at fans who are tailgating or watching games at home.
The assortment includes grills and grilling accessories, hydration products, home decor, garden decor, automotive products, pet products and holiday items.
As part of the launch, Lowe’s is also debuting a video series, “NFL Homegating Makeovers by Lowe’s,” that follows three football-themed home makeovers in one of three primary homegating areas; kitchen, living room and patio.
The full assortment of products will be offered at Lowes.com/NFL and select products will also be offered in stores in the coming weeks. Products as part of the in-store assortment include grills, patio furniture and decor.