The Martha Stewart brand at Macy’s is growing with the debut of several new collections that include housewares, linens and food.
Martha Stewart Essentials includes cookware sets, bakeware, tabletop, textiles and bath items, while Martha Stewart Food includes baking mixes, drink mixes, pantry staples such as olive oil, pasta and pasta sauce, as well as seasonal items for Valentine’s Day, Easter and summer grilling.
Additional details on products in both collections were not immediately available.
“We created Essentials to provide affordable home basics, in the quality expected from our brand, for a younger consumer,” Stewart said in a prepared statement. “Our food assortment is the first food collection created for Macy’s.”
The relationship between Stewart and Macy’s dates back to 2007 and has included a broad assortment of home products, including housewares.