Marshalls has teamed up with actress Kaley Cuoco to deliver a surprise to shoppers nationwide. This week, the retailer said it will place a “Surprise Box” in all stores across the country on Friday, August 16 for shoppers to discover.
The curated box will be packed with a selection of on-trend items across fashion, beauty, tech, home décor and more to bring the store’s treasure hunt shopping experience to life, the company noted.
Cuoco kicked off the program August 13 in the Marshalls Tribeca store in New York City. Shoppers unexpectedly found themselves in the company of Cuoco, who unveiled the program and distributed the first Marshalls Surprise Boxes.
“As an actress and producer, I love that each day can bring something new,” said Cuoco. “I enjoy the element of surprise, and I look for that in my shopping experience as well. The excitement of discovering something special and unexpected is what makes shopping fun and I’m thrilled to share that feeling with shoppers through the Marshalls Surprise Box.”
“At Marshalls, we believe life is just better with surprises— it’s what makes our stores so exciting to shop,” said Victoria Shonkoff, Marshalls vp/marketing director. “Our stores deliver surprise every day through our ever-changing selection of the brands you love, and we’re excited to take surprise to the next level for shoppers across the country with the Marshalls Surprise Box.”