Martha Stewart Living Launches “Martha’s Everyday Food” App For iPod, iPhone.

Martha Stewart Living Omnimedia Inc. has announced the launch of the “Martha’s Everyday Food” App on the App Store. The app gives iPhone and iPod touch users access to thousands of Everyday Food magazine recipes that can be shared, saved and organized into mobile shopping lists, making meal planning and grocery shopping easier and more efficient.
“The Everyday Food brand is built around convenience, simplicity and seasonality, and our new app for iPhone and iPod touch puts these principles to work wherever and whenever consumers want,” said Gail Horwood, MSLO’s SVP/digital programming & strategy.
Features of the app include daily dinner ideas; recipe search; create and organize shopping lists; save, share and synchronize shopping lists and recipe box on the web.
“Martha’s Everyday Food” App is available for $0.99 from the App Store on iPhone and iPod touch.