Meyer To Distribute Lock&Lock Food Storage Brand In U.S.

Meyer U.S. is expanding into the food storage category and will be the exclusive U.S. distributor of Lock&Lock storage containers.

Lock&Lock is a South Korean-based manufacturer of food storage containers and additional houseware items. The company has gained exposure in the U.S. through its sales via QVC. In 2016, Lock&Lock opened a U.S. corporate office and has since focused on diversifying its sales channels through department and discount stores.

According to Darrin Johnston, managing director of Meyer U.S., the agreement enables both companies to leverage their strengths to benefit both businesses with long-term growth.

“When you look at our industry as a whole and how it is changing, the last few years have been a disruptive period. The companies that will continue to grow are the smart companies looking for new ways to do business with new partnerships. There are plenty of creative opportunities for two strong companies to come together and leverage their strengths to better both companies,” Johnston said.

Johnston also said that Meyer has had its eye on entering the food storage category for some time and was seeking the right vendor to work with.

“Our market research tells us the food storage category has been growing for years and we see a couple of opportunities for Meyer in this category. Food storage is a sizable category where we can grow significant market share. It also aligns very well as a secondary category with cookware and food prep. Food storage is a natural next step in terms of how consumers prepare, store and travel with their meals,” said Johnston.

Lock&Lock’s locking lid system features what it said is a four-sided locking system that locks twice in order to provide airtight sealing for its containers. The containers are available in a wide range of sizes and shapes, and are also dishwasher, freezer and microwave safe.

For more on Meyer and Lock&Lock, see the March 1 issue of HomeWorld Business.