Surya has launched a new lighting e-catalog, available on surya.com, to make it easier for buyers and designers to shop its growing lighting collection, the company said.
The 48-page catalog opens with a curated selection of Surya lamp introductions followed by dedicated sections for table, task and floor lamps. Detailed product information accompanies each product image as does a clickable link that can take viewers to the corresponding product page, where they can access additional details and inventory status. The company will update the digital catalog regularly as it adds new designs.
“As we continue to expand our lighting offering, we wanted to give our customers an efficient and visually engaging way to browse our broad assortment of lamps,” said John Haste, svp/business development, Surya. “The ability to click on a lamp and then automatically be directed to that product on the website creates a truly seamless shopping experience. Buyers and designers are able to quickly locate the lamps they’re looking for and place an order without going through multiple steps. It’s all about making our customers’ lives as easy as possible.”