New HPMA App Aids High Point Market Navigation

High Point Market Authority has developed a new mobile application featuring a powerful MyMarket search function and planning tools that users can operate via smartphone, it announced. The organization designed the app to make it easier to navigate the High Point Market and, as it characterized the program, provide new ways for participants to explore their home fashion inspirations.

The app incorporates a full exhibitor search function that makes it easy for users to track down exhibitors by name, building or product category. The app offers one click profiles of exhibitors selected. Full event search functionality also is built in so users can find educational, social, and networking events with ease, HPMA asserted.

MyMarket planning capability allows users to move showroom and event information to the app scheduling function. Integration with the MyMarket website permits users to select an exhibitor or event online or via smartphone and access it from whereever they are, HPMA noted.