Nostalgia Products Group has expanded its assortment of licensed electrics with the debut of its new Budweiser line.
Teaming with the self proclaimed “King of Beers,” Nostalgia will launch a product line that will initially include refrigerators, party coolers and margarita makers, the latter of which will carry the Bud Light Lime-A-Rita brand.
Products in the Budweiser line are expected to hit retailers during the third quarter, company officials said.
Nostalgia is no stranger to working with big brands as the company currently carries an assortment of small electrics under the Coca-Cola brand.
See the upcoming March 30 issue of HOMEWORLD BUSINESS® for more information on Nostalgia Products’ Budweiser license.