NY Now has launched a new initiative, NY Now Cares, to foster community between its market registrants and noteworthy charitable causes by giving back, the market said.
In support of Breast Cancer Awareness month, $1 for each qualified registration submitted via nynow.market/nynowcares through October 31, 2018, will benefit Susan G. Komen greater NYC.
“We recognize that attending market is an investment for our attendees and we want to share with them the sense of community and the importance of giving back. That’s why we’ve moved forward with this initiative starting now in October for this worthy cause throughout the NY Now cares campaign,” said Amy Loewenberg, buyer relations manager for NY Now. “This is one of the many ways that we continue to grow and foster our community for good.”