Overstock has appointed Mark Baker as chief product officer of its retail shopping site. In this role, Baker will lead all product management and user experience across the company’s customer, marketing, digital experience, merchandising, and operations organizations.
He transitioned to the role after serving as the company’s vp/product and technology, where he led product development in support of Overstock’s partner network and supply chain. Baker began working with Overstock in 2011 and has held a number of product development roles within the company. During that time, he and his teams were responsible for building and maintaining many of the website products and platforms.
“I’m pleased to add an individual with Mark’s track record of success to the Overstock retail leadership team,” said Overstock CEO Jonathan Johnson. “Mark has been a large part of the creation of some of the most beneficial technology products in Overstock’s ecosystem and I’m looking forward to him taking an even larger role in directing those efforts from this new position.”