Oxo, a division of Helen of Troy, has joined 1% for the Planet, and is committing to donate 1% of its annual sales toward environmental causes. The company is celebrating its 30th anniversary this year.
1% for the Planet is said to champion environmental awareness and action, enabling brands to give back by supporting their global network of nonprofits that drive true on-the-ground change.
“Oxo has committed to giving back 1% of sales to champion environmental causes, providing millions of dollars of funds and resources to organizations that are addressing some of the most pressing environmental issues of the day,” said Larry Witt, president of Helen of Troy Housewares. “At this time in history, we acknowledge the fragile state of our planet, and the impact individuals and companies have on the earth. We’re striving to be better environmental stewards, and this initiative is a big step in our journey of reflection and action to become more environmentally responsible.”
As Oxo begins its support of 1% for the Planet, it will donate money, time and resources to a select group of nonprofit organizations, through the charity, to promote better, more sustainable food and agriculture practices; address environmental issues affecting air, land and water; and invest in environmental education to empower future generations.
By contributing 1% of their annual sales, 1% for the Planet member brands from over 60 countries have raised over $265 million to support approved environmental nonprofits around the globe, said the company.