Peugeot Enters Stemware Category

Peugeot has entered the stemware category with the Les Impitoyables glassware collection.

“With Les Impitoyables, we hope to reinforce our brand statement as a leader in technical tools and elegant design. Strongly anchored in our French heritage, our focus remains on designing with a purpose and adding value to the preparation and enjoyment of meals with loved ones,” Marie Vavassori-Fundis, brand manager, PSP North America, told HOMEWORLD BUSINESS®.

According to the company, the mouth-blown glassware line includes four wine glasses, each designed with specific shapes to complement every style of wine including light red or whites; bold young wines, red or white; bold mature red or white wines; and sparkling wines.

In addition to the wine glass collection, Les Impitoyables also includes a whiskey tasting glass that comes with a chilling base.

Each glass comes in a cylindrical gift box with a leaflet to guide the user through the tasting experience. The suggested retail price range per glass is $25 to $35, and they are available for immediate shipment.

For more on Peugeot, see the upcoming August 29, 2016, issue of HOMEWORLD BUSINESS®.