Philips Norelco has tapped Josh Donaldson, American League MVP and third baseman of the Toronto Blue Jays, to star in the company’s latest online video promoting the Norelco Shaver Series 9000. In addition, the video also gives consumers the opportunity to win one of the shavers.
In the video, Donaldson uses a Philips Norelco Shaver Series 9000 to give fans a glimpse of his grooming routine. Known as the “Bringer of Rain,” Donaldson demonstrates his preferred wet shave via Philips’ innovative smart shaving rotary technology.
“In addition to an outstanding season, Josh knows a thing or two about the importance of a strong grooming game,” said Sasa Markovic, senior director marketing, personal care North America, Philips Norelco. “Like Josh, Philips Norelco is committed to its trade and seeks to deliver smart shaving solutions that allow men to look their best and feel confident on and off the field.”
“I’m so grateful to the fans who supported me and the team this season, which is why I’m excited to give back the love and provide them with a chance to win a Philips Norelco Shaver 9000,” said Donaldson.
Consumers can enter the sweepstakes, which runs through December 31 by tweeting Donaldson’s favorite emoji, raindrops, and using the hashtag #BringerOfShaves.
The Philips Norelco Shaver Series 9000 is available in mass and department stores including Walmart, Target, Amazon, Bed Bath & Beyond, Kohl’s and Best Buy.
View the video here: