Primula Brings New Food Storage To Assortment

With a focus on reusability, Primula, a brand of Epoca International, has launched a new food storage line and is expanding its hydration assortment.

Primula has rolled out double wall, vacuum-insulated stainless steel food storage jars. The new jars are designed to keep foods hot or cold and come with a handle. The jars are available in a variety of colors including yellow, coral, white and green. The company has also expanded its line of hydration bottles, in matching hues to coordinate with the food jars. The bottles are also double-wall, vacuum sealed stainless steel.

The company has also launched a new pack of 48 reusable plastic straws, which adds on to Primula’s existing products in the segment.

Primula has also introduced reusable food storage bags. The bags come in a variety of styles and configurations that includes everything from mesh produce bags to zip closure bags. The zip closure bags are said to be leak proof, food safe and freezer safe, while the mesh produce bags feature a drawstring to keep produce secure inside the bag.

The new products will also be available in Epoca’s licensed Cooking Light and Goodful housewares collections.