Regent Holding Company, the parent company of home product brands Creative Co-Op, Bloomingville and ILLUME, has acquired of Household Essentials, a leading home storage and solutions provider.
Hazelwood, MO-Household Essentials, a veteran developer and marketer of home storage and laundry solutions offers widespread distribution among leading e-commerce retailers, as well as offline retailers. The company recently has leveraged its deep e-commerce expertise into the burgeoning ready-to-assemble furniture category.
Regent Holding Company is a diversified global designer, marketer and supplier décor, fragrance and accents for the home under such brands as Creative Co-Op, Bloomingville and ILLUME. Its products are sold across the United States and Europe to more than 20,000 independent retail stores, leading e-commerce retailers and select specialty/mass retailers through its distribution centers in Memphis, TN and Ikast, Denmark. The company manufactures home fragrance in its Maple Grove, MN factory, and it manages sourcing across brands through its sourcing office in Shenzhen, China.
“We are excited to welcome Household Essentials into our family of brands,” said Eugene Wang, Regent CEO. “Through organic growth and previous acquisitions, we have continued to demonstrate the value of omnichannel distribution, cross-selling and sourcing scale, and Household Essentials’ adjacent category and e-commerce expertise is an exciting addition to our growth platform.”
“The Household Essentials leadership team has been patiently searching for the perfect fit for the business that would leverage opportunities and complement the significant growth that Household Essentials has been experiencing,” said James Glenn Household Essentials CEO. “The Regent team’s experience, growth strategy, management style and customer focus are the perfect fit to take the Household Essentials business to a new plateau.”
Aramar Capital Group, LLC, acted as exclusive financial advisor to Household Essentials in the transaction.