Retailers Support Hurricane Irma Relief Efforts

For the second time in less than a month, several major retailers are donating money and products to help those impacted by a major hurricane.

Walmart said it is committing up to $10 million in additional support for U.S. hurricane relief efforts, bringing its total effort to $30 million. The funding will be used to assist in the recovery efforts from hurricanes Harvey and Irma.

Walmart is also launching a new customer campaign with the American Red Cross to assist with hurricane relief more broadly. As part of this new effort, Walmart will match customer donations two-to-one with cash and product donations of up to $10 million to support American Red Cross disaster-response efforts. These donations will help those impacted by hurricanes in 2017 by providing shelter, food, comfort and emergency assistance.

The Home Depot Foundation announced an additional commitment of $1 million to support hurricane relief efforts, raising total financial support to $2 million for hurricane aid this season. The announcement was made the day after Hurricane Irma made landfall in South Florida.

The Home Depot Foundation will provide short-term relief and rebuilding efforts in collaboration with several nonprofit partners including the American Red Cross, Convoy of Hope, Operation Blessing, Team Rubicon and Rebuilding Together.

Target is also said it is committing up to $1 million in cash and in-kind donations to support those communities impacted by Hurricane Irma. The donations will benefit Target team members, as well as national, local and international relief organizations that are committed to providing support for those impacted by the disaster, the retailer said.

This donation is in addition to the $3.5 million that the company committed last week to Hurricane Harvey relief.

As the company did with Hurricane Harvey, Target will provide resources and support to assist impacted team members and their families. The company set up a disaster relief fund last week, administered by Global Impact, to support Target team members and will continue to match employee donations dollar-for-dollar up to $1 million.

Organizations slated to receive funding from Target include the American Red Cross, Habitat for Humanity, UNICEF, Save The Children and other local relief organizations.