Robinson Home Products has added chef Diana Dávila of Chicago’s Mi Tocaya Antojería to its Celebrated Chefs of CraftKitchen program.
The program, said the company, partners with celebrated and distinguished chefs from across the country in order to bring inspiration and innovation to its customers. The initiative debuted last year with chef Abe Conlon of Fat Rice, also in Chicago.
“We are so excited to continue the success of our Celebrated Chefs of CraftKitchen program,” said Ross Patterson, president of Robinson Home Products. “Chef Conlon’s talent and expertise are matched by Chef Dávila’s, and we know our customers will be thrilled to learn about the inspiring and skilled ways she uses the CraftKitchen line of tools and utensils to create magic in the kitchen.”
As a chef in the Celebrated Chef series, Dávila will supply unique recipes and tips that showcase the ways in which she incorporates a crafted style of cooking into her food. The program will also be on display on the CraftKitchen social media channels, with the aim of creating an online community dedicated to the craft experience.
Additionally, the Celebrated Chefs of CraftKitchen program will also have a retail in-store component available. Through these partnerships, chefs in the line can be called upon for personal, in-store appearances.
According to Patterson, the collaboration between CraftKitchen and the chefs will “offer an important component for our customers by showcasing the CraftKitchen experience in action and providing additional tips and recipes on our new CraftKitchen website.”
The CraftKitchen collection features a variety of kitchen tools and gadgets made from brushed stainless steel and designed in the classic triple-rivet style. The wood pieces in the line are made from acacia wood, and the cookware is all cast iron.