Ronco Moves Forward With IPO

Ronco Brands is moving forward with plans to sell 5 million shares in the company that has long been known as a supplier of countertop kitchen electrics.

According to a company press release, Ronco has launched a Regulation A+ (Mini-IPO) offering and filed a Form 1-A Offering Circular with the U.S. Securities and Exchange Commission (SEC) to allow accredited and non-accredited potential investors to purchase a minimum of 20 shares at a price of $6 per share. The offering will be conducted through the company’s website where the Offering Circular will be posted.

“The Ronco brand has been synonymous with innovation for more than three generations of American consumers,” said Bill Moore, CEO of Ronco Brands, Inc. “With recent reports indicating that the North American home appliance industry will reach nearly $115 billion annually by 2020, we are pleased to offer customers around the world the opportunity to become an owner and benefit from Ronco’s success.”

As recently reported by, the company at the International Home + Housewares Show in Chicago debuted approximately 40 new products. These items included countertop appliances, home environment and cleaning products.