Rowenta irons are getting a chance to shine in the spotlight as the company’s limited edition Project Runway irons are included in the January 21 episode of “Project Runway Junior.”
During episode 8, entitled “Make a Statement,” contestants will use Rowenta irons as part of their task to create clothing that is “innovative with personalized designs.” During the episode, Rowenta’s marketing director, Scott Pollard, will introduce the challenge to the remaining contestants alongside host, Tim Gunn.
“We are proud to continue our long-standing relationship with the Project Runway family,” said Michele Lupton, marketing communications director, Groupe SEB USA. “Rowenta has always been a leader and an innovator in the garment care industry and we’re proud to support the budding designers of the fashion world.”
As an added bonus for fans of the show watching during the broadcast, Rowenta will host a #ProjectRowenta product giveaway on its Facebook and Twitter pages the week of the broadcast. Three winners will receive a Rowenta Project Runway limited edition iron.