E-commerce enabler Shopify is introducing Shop, a mobile shopping app designed to create a more intuitive online shopping experience from product discovery to package delivery.
The company asserted that it had reimagined the online shopping experience for its customers to provide those businesses with greater convenience, transparency and personalization. The timing of the introduction has particular relevance, Shopify indicated, given social distancing and stay-at-home measures associated with the COVID-19 pandemic and its customers becoming more reliant on online ordering.
Shop gives users the ability to easily discover local businesses, receive relevant product recommendations from favorite brands, check out easily and track all online orders. The app brings together Shopify expertise in commerce and features including Shop Pay, a one-click accelerated checkout, and Arrive, an app to track online orders.
“Shopify has focused the last decade on solving complex problems for entrepreneurs by making commerce seamless and accessible,” said Carl Rivera, Shop general manager. “Now, we want to do the same for customers. We set out to solve the common pain points in the customer’s shopping journey today, while developing specific features, like local business discovery, that will be relevant today and in the future.”