As part of its 30th anniversary celebration, Staples is moving forward with several new initiatives aimed at small business owners.
Among them is the office superstore’s new back-to-business “110% Price Match Guarantee.” According to Staples officials, the retailer will price match items sold and shipped by Amazon.com or any retailer that sells products in retail stores and online under the same brand. As part of the guarantee, customers will receive an additional 10% off the difference between the Staples price and the competitor price.
“The New Year is a crucial time for business owners, and Staples is helping our small business customers make more happen with a broad assortment of products at the lowest prices, expanded business services and easy ways to shop,” said Alison Corcoran, svp/North American stores and online marketing, Staples.
As part of its back-to-business initiative, Staples has created the #MoreSmallBiz Squad that includes small business authorities who will lend their expertise to the Staples small business community. Small businesses can also use the hashtag to seek advice or assistance from the Staples #MoreSmallBiz Squad.
The #MoreSmallBiz Squad will kick off the program with a Twitter Chat on Thursday, January 7, where they will offer back-to-business advice and best practices, and will continue to support the initiative through blog posts and other content.
The group consists of Chris Brogan, CEO of Owner Media Group; Melissa Stewart, founder of She Owns It; and Melinda Emerson, creator and host of #Smallbizchat.