For the first time since 2014, SodaStream will be back at the Super Bowl. The company has released its advertising spot which takes viewers on a journey to find water on Mars.
Walmart is planning to showcase its pickup service during the biggest television event of the year. For the first time ever, Walmart will be airing an ad during the Super Bowl.
As more retailers and related companies build out their internal marketing functions, Walmart has launched its Advertising Partners program to expand advertiser access to Sponsored Products campaigns, said Lex Josephs, vp/sales and media partnerships, Walmart Media Group.
A new advertising campaign from Bed Bath & Beyond is taking a multifaceted approach to positioning itself as the home retailer who can help address an acute lifestyle issue: getting enough sleep.
Walmart recently kicked off a new ad campaign, dubbed “Spark,” which the company said is focused on showing off the customers and associates who bring a spark to their communities day-in and day-out.
Bob’s Discount Furniture is embarking on an ambitious new brand campaign, designed to shed light on how it creates and offers accessible value for its customers.
Willliams-Sonoma is addressing concerns that some of its products that carry Made in the U.S.A. claims may not meet U.S. Federal Trade Commission standards for such labeling, the company has maintained.
The Dallas Market Center has named Guillermo Tragant to the newly created position of creative director.
Lamps Plus, a long-time Marketplace participant, will launch its first Amazon mobile video ad campaign next Tuesday, July 17, which happens to be this year’s version of the e-tailer’s annual Prime Day.
Crate & Barrel has teamed up with actress and producer Reese Witherspoon as the brand’s newest ambassador. The ongoing partnership, which will also incorporate Witherspoon’s own lifestyle and fashion brand Draper James, kicks off with the launch of Crate & Barrel’s holiday advertising campaign.