amazon prime day

Retail
Target: Deal Days Promotion Delivered

According to Target, millions of customers shopped hundreds of thousands of items across the retailer’s assortment— from home décor and housewares to clothing, toys, electronics and more— during Target’s Deal Days, two days of online savings on July 15 and 16.

Retail
Survey: Amazon Prime Day Shoppers Set To Check Other Sites

According to a study from marketing technology and analytics agency Adlucent, consumers planning to take advantage of Amazon Prime Day remain enthusiastic about the e-tailer. But the shopping doesn’t stop there, as approximately 68% of consumers will explore beyond Amazon, comparing products and prices on other sites.

Retail
Amazon Touts Early Prime Day Sales Deals

This year, Amazon is running its Prime Day sales promotion from July 15 to 16, but it already has begun running associated deals, including in home categories, and announced a high-profile musical event that will promote the main occasion.

Retail
Survey: Amazon Enjoys Prime Day Lift, But So Do Rivals

Prime Day has become an event, according to market research firm A.T. Kearney, with 63% of Amazon.com customers planning their participation in the promotion four days before its launch, but that doesn’t mean the e-tailer is the only company that benefited from the occasion.

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