As consumers are baking more, as well as gearing up for fall baking season, Betty Bossi is bringing several new baking and kitchenware tools to the market.
As consumers are spending more time at home during this time of social distancing, many are looking to the comforts of the kitchen to provide some normalcy. Others are delving into home cooking and baking projects that they never felt they had the time for before now. However, none have become more popular than baking bread. Yeast and flour have been in short supply around the country, while social media pages have been inundated with photos of homemade baguettes, sourdoughs and challahs.
Harold Import Co. is making it easier to get kids in the kitchen with the addition of its new baking set for kids. According to the company, the Mrs. Anderson’s Kids Baking Set includes all the perfectly sized essentials needed for budding chefs to bake at home.
Consumers in the U.S. are expanding purchasing beyond the essential needs of their families to incorporate more creature comforts into their extended stay-at-home living situations, according to weekly retail tracking data from The NPD Group.
Pottery Barn Kids, Pottery Barn Teen and Pottery Barn have launched Flour Shop by Pottery Barn Brands, a colorful home furnishings collaboration with Amirah Kassem of Flour Shop, a bakery known for its signature treats and social media-famous “Rainbow Explosion Cake.”
Harold Import Company (HIC) is debuting several new baking tools. The products made their debut at the Atlanta Market, and will also be on hand for the summer edition of the Las Vegas Market.
Wilton is introducing its new Versa-Tools, a collection of multi-functional kitchen and baking tools, to the market this summer.