PLMA: Private Label Brands Gain In Mass Market

An analysis of recent Nielsen data by the Private Label Manufacturers Association (PLMA) indicated that store brand dollar volume in the mass retail channel grew 41% over the past five years compared to a gain of only 7.4% for national brands in the period.

LIMA: Licensing Had A Solid 2016

According to the 2017 annual Global Licensing Industry Survey, global sales of licensed products and services grew 4.4% in 2016 to $262.9 billion. Brandar Consulting conducted the survey for the International Licensing Industry Merchandisers’ Association.

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