Consumers are prepared to reward manufacturers, retailers and others offering products that benefit the environment as long as that doesn’t mean higher prices, according to market research firm A.T. Kearney.
According to eMarketer, Millennials are more social when it comes to media than they are in person, at least when it comes to shopping.
The furniture shopping experience as available to consumers today is changing radically, and Wayfair.com is contributing to that dynamic in a number of ways including, recently, the launch of an interior design service that makes professional help accessible to just about any consumer.
Igloo Products Corp. recently collaborated with Northwestern Medill graduate students from the integrated marketing communications program, who participated in a 10-week immersion program with the company.
A newly released study, “The Rules of NextGen Loyalty,” from Alliance Data’s card services division, has determined that Generation Z and Millennials have been empowered by unique experiences, technology, and the power of choice to engage brands and consider loyalty in new ways.
Throughout 2017 there has been much discussion about the future of retailing, with the crystal balls of some showing a future without stores and a consumer base using their digital devices to buy what they need from the comfort of their living rooms.
More than $10 million was raised by Walgreens and Duane Reade customers nationwide for American Red Cross Hurricane Harvey relief efforts through donations at store checkouts.
NPD has reported that Millennials are at the center of the niche segment of consumers embracing craft coffee brewing methods at home. Fueled by this trend, NPD is forecasting 9% growth in coffee consumption by 2024.
Target has tapped three social media fashionistas to develop dorm room looks it will promote online, each a different style set to attract more young consumers to its assortment.
The lifestyle of consumers is driving their home products purchase decisions, according to The NPD Group’s Retail Tracking Service, which…
Millennials forming their own households will help the furniture sector in the United States maintain a compound annual sales growth…
This year’s Super Bowl is a big retail opportunity, said the National Retail Federation. According to the organization, an estimated…