Yeti Holdings, which manufactures outdoor lifestyle products such as ice chests, vacuum-insulated stainless-steel drinkware, soft coolers, and related accessories, has appointed Melisa Goldie to the newly created role of chief marketing officer, effective immediately. Goldie will report to Matt Reintjes, president and CEO of the company.
Igloo Products Corp. recently collaborated with Northwestern Medill graduate students from the integrated marketing communications program, who participated in a 10-week immersion program with the company.
Lotus USA has debuted its Cool & Crate line of coolers, along with additional new storage, laundry solutions and outdoor furniture at the National Hardware Show taking place this week at the Las Vegas Convention Center.
Igloo Products Corp. has partnered with e-commerce and omnichannel solutions provider Onestop Internet to develop a comprehensive digital commerce strategy…