Berndes USA Ramps Up Social Media Brand Message
Berndes USA is increasingly turning to social media in order to reach customers. Recently, the cookware manufacturer dedicated the use…
Nielsen: Multicultural Consumers Critical Tech Adopters, Users
A preview of the new Nielsen report, “The Multicultural Edge: Rising Super Consumers,” presented this week at SXSW Interactive in…
Kroger Using Fuel Savings To Attract Store Traffic
If anything, the decline of gasoline prices has made consumers more conscious of where they can get the lowest prices,…
Wahl Grooming Promotion Touts ‘Man Of The Year’
Wahl continues to maintain its social media and tour campaigns to keep consumers’ attention on its grooming tools and encourage…
Snapware Pairs Up With Emeril For National Soup Month Sweepstakes
This January, World Kitchen’s Snapware brand has again teamed up with its brand ambassador Chef Emeril Lagasse to celebrate National…
Bialetti, Chef Viviani Leverage Social Media For Brand Engagement
Bialetti, the manufacturer of Italian cookware and coffee makers, launched its ‘Autentico’ series of web videos featuring celebrity Chef Fabio…
Big Lots Launches Holiday Selfie Sweepstakes
As part of its first National Decorate Your Home for the Holidays Week, November 16 to 22, Big Lots announced…
Meijer Black Friday Preview Includes Keurig Deal
With holidays looming, Meijer has revealed a sampling of the deals in plans to offer for the Black Friday sales…
Corelle Launches ‘Plate Shame’ Sweepstakes
Corelle recently released the results of a survey, conducted by Wakefield Research and including 1,000 adults age 18 and older,…
Kohl’s Launches ‘Yes’ Branding Campaign
Kohl’s Department Stores latest branding campaign, which focuses on the word “Yes,” debuted with television commercials on April 6. The…
Gladiator Hosts Contest In Time For National Garage Organization Month
Gladiator GarageWorks has announced its “Gladiator Garage vs. Garage” contest. The contest pits consumers’ messiest garages against each other in…
Bella Storage Solution Announces Classroom Makeover Giveaway
Bella Storage Solution, throughout the month of February, is partnering with Teacher’s Market— a teacher’s blog dedicated “to helping teachers…
Shopko Facebook Contest Highlights Housewares Brands
Shopko is highlighting its brands, including several key housewares brands, during an 8-week Facebook giveaway. Weekly contests began February 1st…
OFM Boosts Social Media Efforts With Office Chair Giveaway
OFM, an office and school furniture manufacturer, distributor and wholesaler, is giving away a chair to boost its social media…
Raley’s Taking Systematic Approach To Social Media Marketing
Revionics, Inc., which provides merchandising optimization technology, announced today that Raley’s Family of Fine Stores, the privately held 128-store supermarket…
IBM Reports Mobile Sales Increase 55% On Cyber Monday
U.S. shoppers made Cyber Monday one of the biggest online shopping days on record with a 20.6% increase in online…
Dallas Market Center Reaches Facebook ‘Milestone’
Dallas Market Center (DMC) has announced that the company has reached more than 15,000 “Likes” on its Facebook page. The…
Kohl’s To Kick Off Black Friday On Thanksgiving Day
Kohl’s today announced it will open its doors at 8 p.m. on Thanksgiving Day, kicking off its Black Friday event earlier than ever.…