Sally Beauty has launched a buy online, pick up in-store (BOPIS) program nationwide. BOPIS is the newest addition to Sally Beauty’s omnichannel shopping options, which include curbside pick-up, mobile app ordering and e-commerce ship-from-store capabilities.
Consumers will look to splurge on their own needs and address the guilt of missing in-person celebrations this holiday season as they engage in their annual spending, according to The NPD Group annual holiday purchase intentions study.
Drew Barrymore is continuing to expand her Flower home brand with the launch of Flower Hair tools, a new category within the company’s portfolio.
Sally Beauty Supply and CosmoProf have kicked off the second edition of Cultivate, an accelerator program to help women beauty entrepreneurs grow their business.
Dyson recently introduced the Dyson Corrale hair straightener, which features flexing plate technology. The hair straightener uses patented flexing plates that shape to gather hair, delivering enhanced styling with half the damage, the company noted.
Sally Beauty has launched a new brand campaign that touts its expertise in hair color, hair care and nail care. The relaunch is underscored by the brand’s new motto, “Unleash Your PROtential,” a call to action communicating to customers that Sally Beauty is committed to empowering beauty enthusiasts to achieve salon-quality results from the comforts of home.
Helen of Troy has entered into a definitive agreement to acquire Drybar Products, which includes the Drybar trademark and other intellectual property assets associated with Drybar’s products, as well as certain related production assets and working capital.