According to the NPD Group Connected Intelligence wearables industry overview and forecast, while overall activity tracker ownership continues to see growth, up more than 11 million devices in the second quarter compared to the year prior, the most substantial growth in the category includes devices with heart rate monitors.
heart rate monitor
NPD: Heart Rate Monitoring Fuels Wearables Growth
Under Armour Launches Connected Fitness Product Portfolio
At this year’s Consumer Electronics Show (CES) in Las Vegas, Under Armour (UA) unveiled the brand’s first Connected Fitness product…