With coronavirus-related shifts prompting buyers and vendors to consider new ways of doing business, opportunities for exhibitors to connect with retail customers via their High Point showrooms have emerged, according to the High Point Market Authority. For about 100 exhibitors, adaptive strategies include finding fresh ways to use their spaces at the venue to connect with buyers during off-market periods.
The 2020 Fall High Point Market wrapped up a nine-day expanded schedule that was executed with a multitude of safety measures in light of the ongoing COVID-19 pandemic and generated strong order writing, according to its host, the High Point Market Authority.
With the coronavirus pandemic still at a serious pitch, International Market Centers said that its August markets in Atlanta and Las Vegas will run as scheduled but will be staged as showroom-only buying opportunities with no trade show component.
With guidance from health and elected officials as well an epidemiologist, International Market Centers is reopening its campuses in Atlanta, High Point, NC, and Las Vegas with new safety procedures and operational protocols in place.
A survey of the gift, home furnishings and apparel industries commissioned by International Market Centers has determined that, although the COVID-19 crisis has affected all retail sales across the U.S., store owners and operators are looking toward reopening and recovery, and expressing a near-term need for new products.
International Market Centers is commissioning a survey of more than 200,000 home furnishings, gift and apparel buyers that will generate a real-time representation of those related sectors during the COVID-19 crisis.
To address business disruption caused by the COVID-19 pandemic, International Market Centers and its digital innovation division will provide free subscriptions and transactions to customers through year-end on ShopZio, its business-to-business digital platform.
International Market Centers will expand its Market Snapshot to the Spring High Point Market and include a display of featured products after positive experiences introducing the program to the Atlanta Market and Las Vegas Market in January.
For the Fall High Point Market, South Shore Furniture will introduce more than 40 products, with the new Hype and Maliza offering new meal-time furniture options.
Couture is moving into the showroom space at 110 West Commerce Street in High Point, NC, inhabited by its sister business Mastercraft, and the companies are celebrating with multiple events.
An Instagram Takeover on the International Market Center’s DesignOnHPMkt destination will share favorite new product lines, events and trends identified by 22 designers and tastemakers at the Fall High Point Market.
International Market Centers is buying the 50,542-square-foot showroom building located at 121 North Hamilton Street in downtown High Point.
International Market Centers has added 26 more temporary exhibitors to debut at its Suites at Market Square property for the Fall High Point Market.
For the upcoming High Point Market, Twin Star Home is adding new twists on electric fireplace mantels/TV stands within the style themes Casually Coastal, Industrial Loft, Retro Treasures, Modern Farmhouse, Traditional Classics and Contemporary Luxe.
Visitors to the Twin Star Home Fall High Point Market showroom will not only get a look at displays arranged in the company’s Style Takeover initiative but also support a design and merchandising education effort.