Ikea Retail U.S. is partnering with Optoro, a provider of returns optimization technology. Optoro’s technology will be implemented in 10 Ikea distribution centers, 50 retail stores, and the customer support center in the U.S., and the company is exploring the potential to expand the partnership into other markets.
As part of the company’s urban strategy, which has thus far focused on New York City, Ikea Retail U.S. will open a Queens store in space that once housed a Sears location.
The Ikea Place app is relaunching with a new design and added features, combining augmented reality and artiﬁcial intelligence.
Ikea has released a new holiday and winter collection, Varmer, which it developed to create a cozy atmosphere and to make people feel at home, the company said.
Ikea has released its 2020 U.S. catalog, available in-store and online, featuring new lower prices on products throughout and over 280 pages of design inspiration and solutions for achieving a fresh start at home.
Ikea is shutting down its lone manufacturing plant in the U.S., but it still will source a substantial proportion of the products it sells in the U.S. from domestic factories, the company told HomeWorld Business.
Ikea is launching Ombyte, a limited edition collection of furnishings and related products that double as moving and storage aids.
Ikea launched a new chapter in its expansion in the U.S. as it opened its first Planning Studio in New York this week, a retail concept that is part prototype and part test operation, a spokesperson said.
On Monday, April 15, Ikea will open its first-ever Planning Studio at 999 Third Avenue in Manhattan, near Bloomingdale’s, marking a new, smaller-scale chapter in the Swedish retailer’s development.
Ikea said that Lars Petersson, its country U.S. retail manager, has decided to retire from Ikea retail U.S. after 36 years with the company.
Ikea’s strategy for its new, urban Planning Studio is based less on its past practices and more on an omnichannel approach the retailer is embracing.