John Hartmann

Home Improvement Trend Report
Redefining The True Value of Independents

This is the eighth installment of a special series, presented by the National Hardware Show, exploring key trends and developments driving the growth of housewares and home goods in the home improvement retail business.

True Value President and CEO John Hartmann provided the keynote address at the recent National Hardware Show. In an exclusive interview with HomeWorld Business, Hartmann outlined how True Value’s recapitalization a year ago transformed its co-operative corporate structure, fueling reinvestment in its independent hardware store members while recharging its marketing and strategy for new generation of first-time home owners and do-it-yourselfers.