As it builds its position on the e-tailer’s marketplace site, Lamps Plus will debut its first Amazon Live video as part of the annual Amazon Prime Day event.
Lamps Plus is offering a text link for consumers who want to send questions to their local Lamps Plus store, where employees will reply.
Lamps Plus has expanded its exclusive, patented Color Plus product line, adding Color Plus candleholders.
Lamps Plus has begun using predictive targeting capabilities developed by Certona to personalize product landing pages from Google paid search campaigns.
Lamps Plus, a long-time Marketplace participant, will launch its first Amazon mobile video ad campaign next Tuesday, July 17, which happens to be this year’s version of the e-tailer’s annual Prime Day.
Lamps Plus has selected five design influencers to serve as company brand ambassadors for the coming year.
Lamps Plus has implemented Linc Global’s artificial intelligence-powered platform to offer shoppers instant tracking for orders via voice digital channels.
Lamps Plus is preparing its first new store in seven years, opening this summer in The Arboretum, an Austin, TX, open-air mall. The new retail location, the company’s 39th store and third in Texas, is the company’s smallest, but the retailer believes it can thrive in less space by leveraging employees and its online operation.