licensing

Kitchenware
Sequential To Sell Martha Stewart, Emeril Lagasse Brands To Marquee

In what it describes as a financially motivated transaction, Sequential Brands Group has signed a definitive agreement to sell the rights to the Martha Stewart and Emeril Lagasse brands and related intellectual property assets to Marquee Brands LLC for approximately $175 million, with an earnout opportunity of up to an additional $40 million.

Retail
Bluestar Completes Brookstone Acquisition

Bluestar Alliance has closed its acquisition of the Brookstone brand. The company said that, participating in the acquisition, is Apex Digital Inc., a U.S. consumer electronics company that will operate the Brookstone website and airport stores.

Retail
Bluestar Wins Bid To Buy Brookstone

Bluestar Alliance has been selected as the winning bidder for the Brookstone intellectual property and related assets after a recent auction process. Bluestar said its bid includes cash and other consideration in excess of $80 million.

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