NPD

Retail
NPD: Black Friday Still Dynamic

Black Friday remains a meaningful date even as retailers stretch out the promotion to as long as a week. About 17% of consumers responding to The NPD Group’s 2019 Holiday Purchase Intentions Survey said they plan to wait to start their holiday shopping on Black Friday itself.

Retail
NPD: Consumers Expect To Spend More On Holiday Gifts

Weeks before the Thanksgiving holiday and what traditionally was the start of the holiday shopping season, consumers have been out buying gifts. But for many, the annual trek to their favorite store or local mall has not yet begun.

Retail
NPD: Late November Shoppers Focus On Savings

The week before Thanksgiving brought slower sales growth for some product categories covered by The NPD Group, and steeper declines for others, resulting in a slight overall decrease in the third week of November versus the week in 2016, according to the market research firm.

Other
Look To Consumers For The Answers

The September 25, 2017, issue of HomeWorld Business is paired with the 19th annual HomeWorld Forecast, our exclusive consumer survey of housewares shopping preferences and expectations.

Retail
NPD: Walmart, McDonald’s, Target Top Shopped-At List

A newly released study from The NPD Group’s Checkout Tracking shows that some of the biggest names in retailing and food service have become thoroughly woven into American life, reaching a high percentage of buyers at least once a year with Walmart, McDonald’s and Target on top. More than 80% of consumers in the United States shopped at those retailers in 2016.

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