Numerator: Home Hangs Tough In Holiday Sales Season
According to Numerator, home merchandise sales have done well in the 2020 holiday season.
Numerator
Numerator: Amazon Could Set New Milestone Thanksgiving Weekend
Market research firm Numerator has released new Prime Day 2020 findings that, coupled with survey data, indicate Amazon will lead the holiday shopping season in terms of household penetration in the U.S.
Numerator: Prime Day To Shake Up Holiday Shopping
When Amazon kicks off its Prime Day event, this year slated for October 13 and 14, a significant share of holiday shopping season sales are likely to pour into company coffers, according to Numerator.
Numerator: Convenience, Value Drive Retail Gains
An early read on the week of August 8 indicates that retail continues to add sales, as the Numerator index for the sector reached 115, or about 15 points above last year’s revenues, as tracked by the market research firm.
Numerator: Target Popular With Coping Consumers
Numerator has developed a method of dividing consumers and evaluating their shopping activities by their reaction to the COVID-19 pandemic as it has affected the U.S., which, in one case, is better news for Target.
Numerator: 2020 Retail Store Visits Catch Up To 2019
According to market research firm Numerator, the week of June 7 saw household shopping visits in the U.S. come up even with the frequency seen a year earlier.
Numerator: Amazon Prime Day Connecting With Consumers
According to market research firm Numerator, a fifth of households across the U.S. will take part in Amazon Prime Day this year, an event that continues to help the company connect with consumers.
Numerator: CPG Goods Drive Amazon Own Brand Sales Gains
Market research firm Numerator analyzed Amazon private label initiatives, and the company’s 135 own and 330 exclusive brands, determining that consumables are primed for growth even if 58% of sales occur in electronics, with Alexa-enabled products leading the pack.
Survey: Consumers Expect Tariffs To Increase Small Appliance Prices
While the issue of tariffs has been much discussed throughout 2018, retailers and housewares product suppliers have expressed concern about their potential impact on consumer buying habits.