Capital Brands Positions Updated Nutribullet Assortment

A year after Centre Lane Partners acquired Capital Brands, the parent company of the Nutribullet and Magic Bullet brands, a new assortment of blenders under the Nutribullet brand is now hitting retail.

Executive Profile
Rich Krause, Capital Brands

Rich Krause is no stranger to C-suite level positions. Prior to joining Capital Brands, the parent company of Nutribullet, in August of 2018, Krause had held the CEO spot at a number of companies including Confluence Outdoor, a supplier of premium kayaks, canoes and related products; and FeraDyne Outdoors, a supplier of various outdoor products.