public relations

Blog
The Lost Art Of Conversation

Over the past few weeks, I’ve had several discussions with my friends on the PR side of the world regarding what feels like a decrease in marketing efforts across the housewares industry.

Retail
Walgreens Boots Enters Global Communications Pact With WPP

Walgreens Boots Alliance is partnering with communications services firm WPP and selected a team of WPP agencies to develop a comprehensive marketing strategy for its retail and wholesale businesses as well as its health and beauty product brands.