Bed Bath & Beyond continues to develop and expand its AndThat! concept, which evolved from the company’s Christmas Tree Shops banner as a growth vehicle that offers consumers a lively shopping environment and provides the parent company a format that can compete with other treasure hunt-oriented retailers.
Ikea has launched a holiday entertaining promotion that links furniture and housewares in a manner that lets the company promote seasonal goods in a timely context. The promotion also reminds consumers that it offers not only furnishings but a range of housewares.
Ginsu Brands is highlighting its collection of cutlery with colored handles for the holiday season.
When TJX opened its first HomeSense store in Massachusetts in mid-August, consumers in the U.S. got a first look at the American version of the banner the company has operated in Canada and Europe for years— and what they likely noticed first was the abundance of furniture.