Despite issues including the U.S./China trade war, a volatile stock market and the effects of the government shutdown, the NRF is forecasting sales to increase between 3.8% and 4.4%.
China is the world’s largest country in terms of population, and this year could become the planet’s top retail market, displacing the United States.
American adults will spend an average of $81.30 for items related to watching Super Bowl LIII set for February 3 in Atlanta, according to results of a survey from the National Retail Federation.
According to eMarketer, Millennials are more social when it comes to media than they are in person, at least when it comes to shopping.
Euromonitor International has released its list of Top 10 Global Consumer Trends for 2019 that touches on a host of hot topics including digital trends and environmental issues that are expected to impact how people shop for products in the year ahead.
ShopperTrak store traffic data for the Sunday before Thanksgiving Day, November 18 through Saturday, December 29, 2018, came in with slightly lower overall totals versus the period in the year earlier, but late season shoppers helped ensure that brick-and-mortar retailers saw a relatively successful holiday sales period before the calendar flipped to 2019.
American consumers were out shopping during the holidays with their wallets open as sales during the festive period saw their highest increase in six years.
More than 40% of holiday shoppers surveyed expect to finish their holiday gift shopping by today, December 19, but the biggest procrastinators will still be buying gifts through Christmas Eve, according to the annual consumer sentiment survey released by the National Retail Federation and Prosper Insights & Analytics.
As the 2018 holiday shopping season hits the home stretch, Amazon is extending its free shipping promotion while also expanding its Prime one-day shipping program.
The website Offers.com conducted a holiday survey of 1,500 consumers in the U.S. that determined the average shopper will spend $625 on seasonal gifts this year.
So, just what does tick off consumers shopping for the holidays?
The Thanksgiving weekend period was busy, particularly cold in some places, and productive from a retail perspective, market research firms analyzing sales data and at least one key retailer already have reported.
Analysis from Checkout, an NPD Group receipt mining service, demonstrates that the average amount spent online per buyer on Thanksgiving Day and Black Friday 2017 exceeded what was spent at brick-and-mortar stores on the same days by more than 20%, the market research firm stated.
An estimated 164 million people are planning to shop Thanksgiving Day through Cyber Monday, according to a survey from the National Retail Federation and Prosper Insights & Analytics.
As consumers hit the stores and e-commerce outlets during the upcoming holiday season, one in three shoppers is expected to purchase products for the home, according to The NPD Group’s 2018 Holiday Purchase Intentions survey.
Consumers said they will spend an average of $1,007.24 during the holiday season this year, up 4.1% from the $967.13 they said they would spend last year, according to the annual survey released by the National Retail Federation and Prosper Insights & Analytics.