social media

Walmart, Oracle Get Tentative Approval For TikTok Deal

TikTok creator ByteDance has received tentative approval for an agreement with the U.S. government to resolve the outstanding issues about the involvement of China’s government in the original organization, which will allow Oracle and Walmart in partnership to acquire 20% of the newly formed TikTok Global business.

Home Décor
Lamps Plus Capitalizes On Twitch Promotion

Lamps Plus has completed a partnership with Katie Ruvalcaba of MrsRuvi, a global English-language Top 15 Food & Drink streamer on Amazon’s Twitchglobal, a promotion designed to increase the company’s brand awareness among a new audience and capitalize on live-streaming.

The Lost Art Of Conversation

Over the past few weeks, I’ve had several discussions with my friends on the PR side of the world regarding what feels like a decrease in marketing efforts across the housewares industry.

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