As the housewares industry collectively navigated the challenges the COVID-19 pandemic presented, the relationship between vendor and retailer was more critical than ever. Buyers that were able to step in and help vendors navigate the uncertainty became a welcomed partner. Rachel Tsupros, senior category manager, tabletop, at Wayfair is one of those partners and for that, she has been named a 2020 HOMEWORLD BUSINESS Impact Merchant.
The past few months have been exciting for Wayfair and Jeff Branz has been a critical part of the team that has helped the company meet customer needs for furniture during a period in the business when addressing their homes was very much an immediate consideration.
NEW YORK— When Kroger published its “Sharing What We’ve Learned: A Blueprint for Businesses” to help business create safe working environments in the COVID-19 pandemic, the U.S. was simultaneously realizing how great an effect the coronavirus was having on life in the country and beginning to look forward to the end of movement and shopping restrictions that made them radically reconsider how they might purchase everything from food to durable goods such as major appliances.
The difference between indoor and outdoor space is shrinking when it comes to home furnishings, something that Wayfair pointed out in its “Trend Watch 2020: Outdoor Spaces” report.
As it takes steps to ensure its employee, customer and financial health, Wayfair said it expects to meet or exceed its first quarter 2020 guidance for consolidated net revenue growth and non-GAAP adjusted EBITDA margin.
Wayfair Professional has called for submissions to the 5th annual Tastemaker Awards, celebrating excellence and innovation in commercial and residential design.
Wayfair has tapped singer, songwriter, voice coach and TV host Kelly Clarkson as the retailer’s first official brand ambassador in the U.S. The partnership with Clarkson will span TV, digital and retail, and will also include a new home collection.
Wayfair is engaged in layoffs that it says will make the organization more efficient.
In an expansion of its mid-century modern product offering, Wayfair has launched the Foundstone collection of price-attainable furniture, décor and more, going above and beyond its usual group offerings to include housewares.
Wayfair has reported a 36% increase year over year in direct retail gross sales, defined as dollars of order intake, for the five-day peak shopping period of Thanksgiving Day through Cyber Monday. Black Friday and Cyber Monday were Wayfair’s highest revenue days ever, the company said.
In a move that identifies key home furnishings trends, Wayfair has released its Wayfair Professional renovation report for contractors.