According to Target, millions of customers shopped hundreds of thousands of items across the retailer’s assortment— from home décor and housewares to clothing, toys, electronics and more— during Target’s Deal Days, two days of online savings on July 15 and 16.
As far as popular deals from Target’s summer sale promotion, which coincided with Amazon Prime Day, the retailer noted that home décor and furniture from only-at-Target brands like Threshold, Project 62 and Room Essentials were popular. Other bestselling brands included Instant Pot, Vizio, KitchenAid and Dyson, the company said. Purchasing e-gift cards was also a top seller.
During the sale, consumers could get their orders the same day through the company’s services such as Drive Up, order pickup and Shipt. The company noted that the majority of digital orders were fulfilled by its stores.
Currently, for the back-to-school season, Target is currently offering a week-long promotion for teachers to receive 15% off select school supplies, Pillowfort furniture and range of other products.