Top Housewares Retailers Evolve Omnichannel Experience

NEW YORK— Housewares retailers will have to stay on top of trends in order to accommodate omnichannel shoppers. The customer experience flows through stores and websites to a consumer who has a greater than ever range of options on where to buy housewares.

In addition, retailers are learning that they have to be prepared for shoppers seeking information on the Internet, on their mobile devices and in-store; then making their decision at a time and place of their choosing; and finally making the purchase in the channel that suits them at that moment.

The HOMEWORLD BUSINESS® Top 100 Housewares Retailers are addressing such issues, and their performance is reflected in this year’s rankings. From Walmart’s acquisition of Jet to analysis of retail channel strategies ranging from specialty to home improvement to supermarket, this year’s Top 100 Housewares retailers are exploring diverse paths to reimagine the retail experience.